18 Jul Is ARM the Secret Winner in the Human IOT Race?

        With all the churn going on in the Human (wearables, home automation) side of the IoT space not many folks are going out on a limb to call winners and losers yet. There are going to be many winners (and losers) over time in Human IoT, but right now I’m going to […]

03 Jan Wearables Are Not Smartphone Replacements

I have seen a lot of articles mentioning that wearables will be the next big market. I fully agree that this market will experience tremendous growth in the coming years. However, many are predicting that their growth will come at the expense of replacing your smartphone. I fully disagree with this assertion. Instead, they will […]

05 Dec 24/7 Personal Training & Coaching for All

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I have written about fitness wearables and the benefit of Big Data analytics to help provide personalized coaching and advice.  This is an important step and evolution for these devices – delivering digital services and personalized recommendations.  Today, most of these insights are delivered through their connected apps and reviewed by the user post work-out […]

02 Dec Giants vs. Redskins Could Have Been Altered Through Tech

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Anyone who watched the Giants vs. Redskins Sunday night NFL football game last night knows there was a major officiating blunder at the end of the game.  Even the NFL came out today and said there was a mistake.  For those that missed it, late in the game with the Redskins trailing the Giants 24-17, […]

23 Nov Embedded Wearables: Enhancing Sports Performance

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Many companies are experimenting with wearable computing that is going beyond more traditional wearable devices like a band or smartwatch. Embedding sensors and compute into everyday apparel like shirts, shoes, and socks is the next wave. Most athletes do not want more stuff to wear so embedding in apparel athletes already wear is the next […]

20 Nov IoT to Take Fan Engagement to the Next Level

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This blog was written by Brian Pitstick, a 17+ year marketing executive in the Fortune 500 technology market. He is currently a guest analyst at Moor Insights & Strategy where he writes about his passion for the emerging wearables market leveraging his strong background building innovative product solutions.  Brian was recently executive director at Dell corporation, […]

20 Nov Vertical Market Expertise Needed for Success in Wearables

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This blog was written by Brian Pitstick, a 17+ year marketing executive in the Fortune 500 technology market. He is currently a guest analyst at Moor Insights & Strategy where he writes about his passion for the emerging wearables market leveraging his strong background building innovative product solutions.  Brian was recently executive director at Dell corporation, […]

18 Nov Fitness Wearables: Requires Approaching from Fitness Mindset

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This blog was written by Brian Pitstick, a 17+ year marketing executive in the Fortune 500 technology market. He is currently a guest analyst at Moor Insights & Strategy where he writes about his passion for the emerging wearables market leveraging his strong background building innovative product solutions.  Brian was recently executive director at Dell corporation, […]