16 May RESEARCH PAPER AND PRESENTATION: Segmenting the Internet of Things (IoT)

You can download the updated paper here.

You can download the summary presentation here.

Table of Contents

  • Introduction
  • How Does Behavior Apply to IoT?
  • Describing IoT Market Segments
  • IoT Market Segment Detail
  • Monitoring
  • Operational
  • Life
  • Attainment
  • IoT Model Axis Differentiation
  • The Elephant in the Room: Big Data
  • Call to Action
  • Figure 1: IoT Segmentation
  • Figure 2: IoT Behavioral Tensions
  • Table 1: Mapping Human Expectations onto IoT
  • Figure 3: IoT Segment Differentiation
  • Figure 4: IoT Segment Descriptions
  • Figure 5: IoT Market Segment Examples
  • Figure 6: Existence vs. Experience
  • Figure 7: Industrial vs. Human
  • Figure 8: Big Data Concurrent Cycles
  • Figure 9: Translating to “Data Plane” and “Control Plane”
  • Figure 10: High-Level View of IoT and Big Data

Companies Cited

  • 2Gig
  • Basis
  • Bosch
  • Elan
  • GE
  • Honeywell
  • Hue
  • Insteon
  • Korus
  • Nest
  • Revolv
  • Sonos
  • Whirlpool